What We Do
Strategic Communications
With decades of experience working with B2B technology companies at all stages of growth, Big Sprocket helps technology startups as well as major corporations with a range of services to drive sustained growth, from developing corporate marketing and communications plans and strategy to facilitating branding, lead generation and influencer programs.
Positioning, Messaging & Storytelling
In this era of data-driven content marketing, a company's story has never been more critical. Nor have companies been in better position to tell their own stories and anchor them with serious, real-world data. But the stories must be authentic and convey a strong and compelling point of view. Big Sprocket has deep experience in helping companies stand out by developing a unique corporate narrative, strong point of view, and messaging and positioning that set them apart.
Influencer & Media Relations Planning
The media and influencer landscape is in constant flux. Engaging it effectively is challenging. Without question, the craft of public relations and art of corporate marketing is ever changing. Companies must understand that everyone in their community is an influencer now. Editorial staffs are leaner than ever and are under relentless pressure to be the first with news online. So, companies must change their approach to PR and corporate marketing overall. It's imperative that they become their own publishers, shaping and telling their stories on their own terms, through their own channels. Big Sprocket knows how to maneuver this ever changing world. We can help you develop the right content and leverage the most impactful channels, identify and engage the right media and influencers, and achieve results that matter.
